By Andy Atkinson and Isabel Hess NLEA Summer Interns
Over the last few weeks we have begun to see our vision for our entrepreneurial toolkit turn into a reality. We have met with numerous professionals and experts serving Northern Michigan who are helping craft a toolkit specific to Antrim, Charlevoix, Cheboygan and Emmet Counties.
As we gather more information, the data is compiled into seven subsections to help local entrepreneurs begin their journey of starting a new enterprise. These subsections were determined by our research and communication with local, entrepreneurial mentors and counselors. Only information that pertains to our four local counties will be included.
Another aspect that we have added to our toolkit is the Business Model Canvas. This will be an important tool for local entrepreneurs to analyze how the different facets of a business work together in order to deliver the value created from their product or service to their target market.
Although the Business Model Canvas is a great tool for anyone in the beginning stages of startup, it is imperative that the entrepreneur develop a business plan that they can present to investors or sources of capital. With this in mind, our seven aspects will include key sections included in a typical business plan.
Our ongoing goal is that entrepreneurs would learn more about starting a business in Northern Michigan, and that it increases the drive and passion for creating their start-up.
