The Northern Lakes Economic Alliance (NLEA) is seeking college students and/or recent graduates that are passionate about Northern Lower Michigan to work as paid interns on a regional marketing project. The NLEA is a nonprofit, economic and community development organization that serves Antrim, Charlevoix, Cheboygan, and Emmet Counties. The internship program is generously supported by the DTE Energy Foundation.
The 2023 intern project will focus on developing social media content and strategy to target young adults (18- to 30-years-old) and market the region’s economic, cultural, and natural assets. Interns will work in a team with the goal of capturing stories from local businesses, entrepreneurs, individuals, and events that highlight what makes Northern Lower Michigan a desirable place to live, work, and play. The aim is to share the region’s “cool factor” and cultural assets to attract and retain talent and business. Ideally, interns would develop a structure to make this marketing campaign continue after their position ends.
An ideal candidate will have the following experience, qualities, and abilities:
– A passion for living, working, and playing in Northern Lower Michigan
– Ability to work 40 hours per week in a hybrid environment
– An educational and/or professional background in marketing, communications, public relations, social media, digital storytelling, videography, or a similar field
– Experience creating digital content, especially for social media
– Experience recording and editing video content
– Experience creating content and administering LinkedIn, Facebook, and Instagram profiles
– Reliable transportation to travel to interact with community members and generate content
The NLEA is open to structuring the internship to fit exceptional candidates. Applications will be reviewed on a rolling basis so interested applicants should submit a resume and cover letter promptly. Application materials can be submitted to Sam Bailey at firstname.lastname@example.org. Please contact Sam with any questions as well.